Viktória Gerdesics | Pécsi Tudományegyetem Közgazdaságtudományi Kar

Dr. Viktória Gerdesics
Assistant Professor, EPAS Coordinator

Viktória Gerdesics graduated in 2007 at Budapest Business School at Tourism and Hotel Management programme (English), received her marketing MSc degree in 2011 at University of Pécs Faculty of Business and Economics. She began her doctoral studies the same year in the Faculty’s Doctoral School of Regional Policy and Development, in 2014 got absolutorium, in 2017 received PhD degree. During her college and university studies she worked at several tourism enterprises, hotels and travel agencies in Pécs and Croatia, than worked with foreign affairs and international programmes at the University’s Faculty of Health Sciences. She is involved in teaching and research of the Faculty of Business and Economics from 2011 as a PhD-student, from 2015 as an assistant lecturer and from July 2018 as assistant professor at the Department of Marketing and Tourism. Her main research interest is combination of marketing and tourism, she worked with Croatia’ image by the time of the country’s EU-accession in her Dissertation. Her teaching portfolio covers areas of marketing, international business, brand strategy, place marketing, gastronomy, gastroculture and catering, at bachelor and master levels, in Hungarian and English.

Department of Marketing and Tourism

Phone: 23343
Office: B229

Office hours:

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Business Degree Programs

The Faculty devotes itself to preparing its students for a career in the business world. We are proud of our ability to offer full educational programs in English at Bachelor, Master levels and BA and MA double degrees in German.

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Cerificate Programs

Short term (2 semesters) programs with strong practice orientation. Open to all UP students and free within the UP campus credits (non-UP students pay course fees).

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International PhD Programs

Our International PhD Programs are developed on the basis of the Hungarian PhD program of the Doctoral Schools of Business Administration and Regional Policy and Economics, and thus are nationally accredited. We pride ourselves in the fact that these programs combine the advantages of contact-based and distance-based education drawing on the contribution of recognized national and international experts.

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